The Most Reptastic of 2007

Like any young man who read Nick Hornby’s High Fidelity in their formative years, I’m a huge fan of lists. So I’ve gone through 2007 with a fine-toothed comb to create these definitive lists of the most Reptastic films, albums, songs, TV Shows, books, athletes, and sports scandals of 2007. We (the Royal we) here [...]

Ad Nauseam: He Went to Jared; I’m Going to Vomit

What’s the point of advertising, the aim of a commercial? Most would say the goal is to get people to buy what you’re selling, either by overtly stating reasons why you should buy their product or at least establishing a brand identity which will eventually get you to buy it. Despite the fact I write [...]

Ad Nauseam: “Those Guys are Toast”

The Lowest Common Denominator: for years, it seems it’s been the target demographic de jour for corporate America. For those residing in the LCD, Fox produces TV shows, Michael Bay and Jerry Bruckheimer make movies and top-40 radio plays songs. The Lowest Common Denominator loves the obvious; they love shots to the groin, people falling [...]

Ad Nauseam: This is my House Now!

I don’t know what it is about this commercial, but I love it. The old granny they cast is perfect when she pulls off her helmet, throws it down, starts adjusting the gloves and gravely proclaims, “this is my house now.” Someone replies “What!?!” and she forcefully yells back while pounding her chest “THIS IS [...]

Ad Nauseam: Shock and Awe

Sweet jeezus, nothing will prepare you for this Public Service Announcement. I was scanning Deadspin.com and they posted this same video and let me know it’s been running during CBC’s Hockey Night in Canada coverage this season. Honestly, do Canadians just look at our PSAs and think we’re complete pussies? Apparently for our neighbors to [...]

Ad Nauseam: Zune-”The Ballad of Tina Pink”

I’m personally torn by artists allowing corporations to use their songs to help them sell products. On the one hand it looks as if the band is completely selling out, turning themselves into corporate whores. On the other hand there have been many occasions where I hear a song on a commercial I probably wouldn’t [...]